In 1854, Louis Vuitton, a trunk-maker, established a luggage store in Paris, France. The fashion maison's success was rooted in luggage, and this heritage continues to be a significant aspect of the Louis Vuitton brand today. During the mid-twentieth century, the label expanded its offerings to include handbags and wallets. Louis Vuitton is renowned for collaborating with artists, having partnered with Steven Sprouse, Takashi Murakami, and Yayoi Kusama in the past. Pharrell Williams currently serves as the creative director.